About Vero
Born and raised in East Los Angeles, California, Veronica Gonzalez Flores is a multidisciplinary artist and grassroots organizer based in San Pancho (Francisco). Currently pursuing their B.A. in Studio Art at San Francisco State University, Veronica’s creative and political practices are inseparable. As a second generation Mexican-American, their family’s migration stories and working class background in both home and host countries drive their commitment to organizing and integrating themselves within workers struggles with an anti-imperialist perspective.
Through the use of familial imagery and references of their people's struggles, Veronica aims to ground larger political ideas in lived experiences. Rather than viewing subjects like imperialism and war as distant or theoretical, Veronica uses the intimacy of portraiture and memory to create entry points into these larger topics. Their work functions as both personal archives and political interventions, aiming to welcome viewers to reflect on their own stories and experiences, as a way to push back against dominant narratives.
Artist’s Statement:
Propaganda plays a key role in shaping a society’s culture, determining whose stories are worth being visible and whose are erased. By humanizing individuals and movements dedicated to liberation, I aim to disrupt the dehumanization and desensitization in reactionary government propaganda, and push the importance of international solidarity and for all class sectors to internalize what it means to be a propagandist for the people by producing imagery that affirms truth, dignity, and collective struggle.
Ultimately my work aims to contribute to the creation of a new culture that values women, migrants, oppressed people around the world—the international proletariat— and recognizes the crucial role in leadership they’ve played, historically and today, in the fights for national sovereignty, self-determination, and peace.